The first step to an effective social media strategy is to determine what type of foundation you have established. Get a full audit of your Facebook, Twitter, and Instagram account activities. I will review your content, engagement, and overall presence from a guest perspective. After reviewing, I provide an analysis that focuses on the positives and offers suggestions for immediate and long term changes.

The marketing of a new park should begin well in advance of opening day. Is your marketing plan done? Do you need help establishing your social media platforms? Have you worked out a content strategy for the months preceding opening? Let me help you create a blueprint for your first year marketing efforts; create a marketing plan, establish your online presence, and start building the buzz. I can provide content strategy, social media training for your marketing team, write press releases, and more.

Even parks that have a well-established online presence can use help sometimes. I can help you accelerate your marketing efforts through team training, creating a branded social content strategy, social contests, SEO best practices, customizing analytics reports, website recommendations, email marketing segmentation and message strategy, eCommerce user experience optimization, and more.

I am a problem solver. If you need help identifying a solution for a digital or social marketing pain point, we should talk. We will start with blue-sky-thinking and I can help you find a way to meet your marketing goals with limited budgets, limited manpower, and limited time.